Player1 Events

Microsoft shopping
centre tour

In 2015 we hosted a three week, multisite roadshow promoting Xbox One consoles and new game releases in the lead up to Christmas.  The tour included product hands on activities with key titles to encourage customer engagement and retail to drive peak sales. The hugely successful event travelled from Birmingham Bullring to London Stratford, two of the highest footfall shopping centers in the south.

Player1 Events handled all aspects of the tour from creation through to execution including; design, theming, staffing, equipment and full stand build at each location